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2025-09-08 04:32:30 -

Smarter Segmentation: The Secret Sauce Behind High-Converting Campaigns

In B2B advertising, the road between success and wasted spend often comes all the way down to one thing: how nicely you segment your target market. Segmentation is the art of dividing your target market into meaningful businesses so that you can deliver focused, applicable, and timely campaigns. Done proper, segmentation transforms universal outreach into excessive-changing campaigns. ...

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